Co-op THINK 22 Keynote Spotlight: Dave Logan

Co-op THINK 22 Keynote Spotlight: Dave Logan

Co-op THINK 22 Keynote Spotlight: Dave Logan

THINK is back! Co-op THINK 22, May 2-6 in Chicago, will feature our signature lineup of keynote speakers bringing the best thinking from across industries to our audience of credit union change-makers. Get ready for big ideas, breakthrough strategies and insights that will help you “Rethink Everything” in this new era of member centricity. 

Next in this series of speaker introductions: Leadership and culture guru Dave Logan 

What drives some organizations to build innovative, history-making workplaces people love? Dave Logan is betting on culture. According to the New York Times best-selling author (“Tribal Leadership” and five other titles), co-founder of healthcare consultancy Care4th and associate dean of the USC Marshall School of Business, alignment empowers organizations to rise above negativity, division and ego to achieve great—even transcendent—goals. 

Logan divides tribes into five levels, starting with “life sucks” and ascending through “life is great,” in which culture, strategy, governance, and systems and processes converge to create extraordinary results. He asserts that simply helping your tribe move from Stage 3 (“I’m great and you’re not”) to Stage 4 (“we’re great”) could spark a 500% increase in key performance indicators. 

Find out why knowing your members starts with knowing—and optimizing—your internal teams. Wellness on the inside critically serves your external output and relationships. 

THINK 22 welcomes Logan and a full slate of breakthrough thinkers to the stage at the credit union industry’s most talked about event, May 2-6 in Chicago. Register today to take advantage of current special pricing. 

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