By Todd Clark, CO-OP President/CEO
One of my favorite aspects of working in the credit union industry is the unparalleled commitment to giving back to our communities. Perhaps nothing embodies that commitment more than the Credit Unions for Kids (CU4Kids) Wine Auction – a time-honored tradition that, for the last fifteen years, has helped raise more than $9.8 million for Children’s Miracle Network Hospitals (CMNH) in California and Nevada. Last year COVID-19 forced the event virtual; however, that didn’t stop over sixty credit unions and service organizations from raising more than $1 million for our local hospitals. With the next virtual auction taking place on March 12th – we’re hoping we can surpass that goal.
In addition to CO-OP serving as the Presenting Sponsor, I decided to get more involved in the cause this year as a Co-Chairman for the event because I believe the work we are doing is more important than ever. With hospitals around the country continuing to battle and keep us safe against the pandemic, I believe it is incumbent on all of us to help support them in any way we can.
CO-OP has had a long-standing relationship with CMNH through our Miracle Match Network. The name is fitting because the work they do for our local communities, and particularly sick children, is nothing short of miraculous, especially in times like these. Events like the CU4Kids Wine Auction are a unique opportunity to recognize and celebrate that important work – and to have some fun in the process.
Therefore I’m calling on all of you – our credit unions, industry partners, and friends – to help us make this the best year yet for the CU4Kids Wine Auction.
How to Participate:
Once again, the wine auction will be virtual this year and will feature a rich selection of wines, whiskeys, and other packages you can bid on. The auction will open up on March 12th, and you will have the opportunity to place silent bids leading up to the live virtual auction at 6:00 p.m. PT / 9:00 p.m. ET. As always, we will have plenty of surprises in store for our attendees, including a one-of-a-kind VIP gift box.
To learn more about and register for the virtual auction, please visit: https://cmnslc.ejoinme.org/2021wineauction
So please join me – participate, donate, spread awareness, do whatever you can to help raise money for CMN hospitals in two of the hardest-hit areas in the country. I know that together we can make it happen.
Thank you, and I look forward to seeing many of you (virtually) at the wine auction!
President & CEO